Master Personal Branding

Categories Business & Management, Personal Development

Master Personal Branding

Introduction

To develop a Personal Brand whether it is for professional or personal use, you need to identify your assets, strengths, characteristics, and skills. Mastering the techniques of developing a personal brand will allow you to achieve success in your business or personal life.

By taking this course, you will be armed the techniques that help you create, present, and control your personal brand. This course will help you utilize your strengths, skills, and some other tools available around you (e.g., social media and google analytics) to cultivate, develop and control your image and create a presence to your brand. You will master the ways helping you sharpen your brand and overcome any potential crisis.

LinCademy courses are designed differently as they:

are concise. content is presented right to the point.
have professional and high-quality instructional videos that includes expressive graphics.
Knowledge is supported by animation case studies that will help you reflect what you have learnt on real life situations.

Course Curriculum

MODULE 1

Module 1 – Getting Started

00:56

MODULE 2

MODULE 3

MODULE 4

MODULE 5

MODULE 6

MODULE 7

MODULE 8

MODULE 9

MODULE 10

MODULE 11

MODULE 12

HRDCorp Claimable

Level

All Levels
Total Enrolled

7
Duration

1 hour
Enrollment validity

Enrollment validity: 1 day
Certificate

Certificate of completion

LinCademy

Professional Training Provider

 Objectives
• Understand the importance of personal branding and your public image.
• Define your brand mantra.
• Presenting your image effectively
• Perform a SWOT analysis to define your brand
• Understand what you need to do to define yourself
• Identify your core values (Pillars)
• Identify your passions and your strengths
• Use the 3 Cs to establish your brand
• Control and develop your brand
• Define a clear description of your brand
• Set a consistent brand.
• Communicate your brand in commitment way.
• Understand what’s needed to live your brand
• Differentiate between your personal and professional brands.
• Integrate your personal and professional brands at all times.
• List professional behaviors.
• Identify how to build rapport.
• List the tools that help with sharpening your brand.
• Use blogging to strengthen your brand.
• Use authenticity to strengthen your brand.
• List the actions that improve your authenticity.
• Identify the level of transparency that help sharpen your brand.
• List the steps to help with developing your networking skills.
• List the feature that help you be noticeable.
• Identify the effects of the body language features.
• Describe what to wear to positively affect your brand.
• List the tools to monitor your social media accounts.
• List the characteristics of strong and secure password.
• Describe the best social media usage to improve your brand.
• List the ways to increase the visibility of your brand using social media.
• Describe the best ways to use social media to improve your brand.
• Describe how to create social media content that best reflect your brand.
• List types of Gimmicks
• Understand how to react to mentions on social media.
• Describe how to overcome crises your brand may face.
• List the steps to help you deal with your mistakes on social media.
• Understand how to deal with harassments or negative feedback on social media.
• Understand how to address miscommunication and misinformation on social media.
• Describe how to monitor the online presence of your brand.
• Identify your unique values.
• Identify the powerful words to describe yourself.
• List the ways to help you think outside of the box with your branding.
• Understand how to deal with failure.
• Know what should be done after completing this course.
• Understand some words from the wise related to branding.

Categories Business & Management, Personal Development

Master Personal Branding

Introduction

LinCademy courses are designed differently as they:

are concise. content is presented right to the point.
have professional and high-quality instructional videos that includes expressive graphics.
Knowledge is supported by animation case studies that will help you reflect what you have learnt on real life situations.

HRDCorp Claimable

Level

All Levels
Total Enrolled

7
Duration

1 hour
Enrollment validity

Enrollment validity: 1 day
Certificate

Certificate of completion

LinCademy

Professional Training Provider

Curriculum
Benefits
Target Audience

MODULE 1

Module 1 – Getting Started

00:56

MODULE 2

MODULE 3

MODULE 4

MODULE 5

MODULE 6

MODULE 7

MODULE 8

MODULE 9

MODULE 10

MODULE 11

MODULE 12

 Objectives
• Understand the importance of personal branding and your public image.
• Define your brand mantra.
• Presenting your image effectively
• Perform a SWOT analysis to define your brand
• Understand what you need to do to define yourself
• Identify your core values (Pillars)
• Identify your passions and your strengths
• Use the 3 Cs to establish your brand
• Control and develop your brand
• Define a clear description of your brand
• Set a consistent brand.
• Communicate your brand in commitment way.
• Understand what’s needed to live your brand
• Differentiate between your personal and professional brands.
• Integrate your personal and professional brands at all times.
• List professional behaviors.
• Identify how to build rapport.
• List the tools that help with sharpening your brand.
• Use blogging to strengthen your brand.
• Use authenticity to strengthen your brand.
• List the actions that improve your authenticity.
• Identify the level of transparency that help sharpen your brand.
• List the steps to help with developing your networking skills.
• List the feature that help you be noticeable.
• Identify the effects of the body language features.
• Describe what to wear to positively affect your brand.
• List the tools to monitor your social media accounts.
• List the characteristics of strong and secure password.
• Describe the best social media usage to improve your brand.
• List the ways to increase the visibility of your brand using social media.
• Describe the best ways to use social media to improve your brand.
• Describe how to create social media content that best reflect your brand.
• List types of Gimmicks
• Understand how to react to mentions on social media.
• Describe how to overcome crises your brand may face.
• List the steps to help you deal with your mistakes on social media.
• Understand how to deal with harassments or negative feedback on social media.
• Understand how to address miscommunication and misinformation on social media.
• Describe how to monitor the online presence of your brand.
• Identify your unique values.
• Identify the powerful words to describe yourself.
• List the ways to help you think outside of the box with your branding.
• Understand how to deal with failure.
• Know what should be done after completing this course.
• Understand some words from the wise related to branding.